Tweak, toggle and tinker with the tone of your rooms with this revolutionary Smart LED Light Strip. Just connect the LIFX Z Light Strip to mains power (requires the LIFX Z Starter Kit for power adaptor, sold separately), synch your smart device to it through Wi-Fi (no separate Hub required), then enjoy fitting-free dimming and over 16 million colours, and 1000 shades of cool to warm whites. Fill your room with soothing blues at night, soft whites during the day, or any combination that you can dream of, and set them to come on automatically or on schedule. LIFX's app (iOS, Android & Windows 10) is the control hub of your Smart Light Strip, and you'll have a blast transforming your room's aura from the sofa. Inventive, Flexible Illumination This custom controlled, colour-changing LED strip adds creativity and inventiveness to your smart home lighting. Illuminate under cabinets and furniture, behind your television or in alcoves and cornices, adding a refined touch of colourful brilliance to your home. Each metre of strip contains 8 individual zones for tailor-made colour and light compositions. You can extend the strip up to 10 metres, and LIFX strips don't dim when you do so, increasing by 700 lumens per metre up to a maximum of 2800 lumens. Smart Wireless Control Just plug into power (requires the LIFX Z Starter Kit for power adaptor, sold separately), download the LIFX app and get tinkering. Start with the basics like turning it on and off, then dimming from cool to warm whites. Next, you can play with the 16 million colours on the Colour Wheel, toggling brightness and intensity. Once you've found the perfect hue, you can then set schedules, so your bedroom lighting could fade in slowly when your alarm goes off for example, or your lights come on when you arrive home. On top of that, you can create your own lighting themes and scenes for the ultimate personal touch. And with LIFX, because the Wi-Fi is built-in there's no need for a cumbersome additional hub unit. Energy Efficient Power This economical LED design has a beautiful max brightness of 1400 lumens, so you can save energy and boost brightness. Based on a 3 hrs/day usage, this is estimated to last over 22 years. This bill-busting efficiency and outrageous life-span will make your Smart Home a green one too. Complete Your Smart Home Set Up This LIFX Z LED Light Strip can be hooked up with a host of other Smart devices. Control your lights by voice in conjunction with Amazon's Alexa. It works with the Amazon Echo, as well as Logitech Pop, Nest Protect and Nest Thermostat, Samsung SmartThings and IFTTT. This starter kit includes : 2 x 1 metre lengths of LED Strip Power pack and Wifi LED Controller