Aveda Be Curly Shampoo 250ml .Gentle cleansing with Be Curly Shampoo enhances curl, combats frizz and boosts shine on curly or wavy hair. Part of our 4-step curl perfecting system that dramatically reduces frizz and defines curl up to 57%* wheat protein and organic aloe blend expands when hair is wet and retracts when dry to enhance curl or wave. A refreshing citrus aroma with certified organic lime, lemon, bergamot, orange and other pure plant and flower essences.*Use of the 4-step Be CurlySystem vs. untreated hair.Curly / Wavy hairAll hair colours Shop At House Of Fraser