Urban Decay found a way to make its legendary Anti-Aging Eyeshadow Primer Potion even better. With revamped packaging that includes an applicator, Eyeshadow Primer Potion looks more gorgeous and applies with more versatility. And the formula still packs the same powers: anti-aging benefits, all-day, no crease shadow, more vibrant color and smoother application. This revolutionary formula features space-age polymer technology that fills in imperfections on the skin's surface, prepping your lids for all-day shadow. Once you've tried it, you'll never want to live without it. The benefits don't stop there. Urban Decay's anti-aging formula improves the appearance of the signs of aging. The formula reduces the appearance of wrinkles and improves the look of tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired looking eyes and minimizes the appearance of imperfections. In a consumer use test: 100% of participants saw an improvement in the appearance of fine lines. 100% saw brighter looking skin. 97% saw an improvement in radiance and clarity. The shade is similar to Urban Decay's Original Eyeshadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and color-correct the look of skin. Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time. 10ml
