Charge your new Apple Watch effortlessly with the two metre Apple Watch Magnetic Charging Cable.MagSafe technologyCombining Apple's tug-resistant MagSafe technology with inductive charging, this is the new effortless way to charge your watch. Simply hold the connector near the back of the watch, where magnets cause it to snap automatically, and satisfyingly, into place.Because the magnetic system is completely free of exposed elements and contacts, it is safe and durable, as well as efficient.Choose the two metre Apple Watch Magnetic Charging Cable for flexible, incredibly easy magnetised charging.